WordPress vs Custom Website Development in Kenya - Which is Better?

Many business owners face this choice: Should we build our site using a template platform like WordPress, or invest in a custom React/Next.js code solution?

Comparison Breakdown

WordPress

• Pros: Faster initial setup, cheaper entry cost.
• Cons: Plugin vulnerability issues, bloated code slowing loading speed, rigid templates.

Custom Code (React/Next.js)

• Pros: Incredible page speed (loads in <1s), custom operational systems (booking, portals), premium custom design.
• Cons: Higher upfront design effort.

For serious companies wishing to scale and stand out in the Kenyan market, custom-coded systems are always the superior option.